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Ted Schadler Quotes
«Music labels would much rather have variable price, so they can charge more for hits and perhaps less for older tracks. Apple likes the $0.99 price because it is simple, uniform, not too high to discourage buyers, and very easy to administer and merchandise.»
«Microsoft has changed the way information is stored, so that any application can use WinFS. It essentially turns the hard drive into a database. That makes it much easier to find and back up data.»
«It's all very complicated, which is just crazy. Unless you're a music lover, maybe you don't bother with it. It's hard to find your way around.»
«When operating systems began integrating features that were in other systems, they were well on the road to becoming undifferentiated from each other. With widgets, they see an opportunity to win users by being unique in how free content is pulled into the system.»
«There is a segment of the consumer population that wants the convenience of transferring and printing images directly from the camera, without the cable, and it eventually will gain popularity. But first they have to buy the equipment necessary to do that.»
«Consumers don't really want to carry around more devices than they have to. Everyone has a mobile phone. To get music onto the phone is a big deal for the music industry. Why does Apple care? I think it's because they want to protect their turf. If they can't own the device, they can at least own the relationship. That's a big deal since Apple's the incumbent.»
«They know the strength of their differentiation. They're not about to give that up because some guys want to run OS X on other machines.»
«They did a great job in designing it. The face is the right size for the fingers and the buttons are spaced well. I suppose you could break it if you accidentally sat on it while it was in your back pocket.»
«They did a great job in designing the iPod Nano. The face is the right size for the fingers and buttons are spaced apart well. I suppose you could break it if you accidentally sat on it while it was in your back pocket.»
«There is a big debate in the industry on centralized vs. different boxes around the house. I fall on the side of a lot of different boxes.»