Quotations
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Brian Graden Quotes
«This new franchise is a living dynamic visual history of some of the most important artists and movements in popular music, ... By tapping into the sounds of each decade and creating unique ways to tell these stories, we're confirming our commitment to being the destination for adults who are passionate about music.»
Author: Brian Graden
«our audiences are home in a way they're not during the school year.»
Author: Brian Graden
«The number of people exposed to videos under our umbrella is greater than it's ever been, We view the two as very tethered together.»
Author: Brian Graden
«Because our audience is experiencing content in so many places these days, it's important not just to be a television company. One hopes the brand is powerful enough that your content is recognizable everywhere.»
Author: Brian Graden
«When we first uncovered the creative genius of the underground skateboard mentality of 'Jackass,' we knew it would resonate with our young adult audience,»
Author: Brian Graden
«We knew that Nick's personality and comedic style would connect with our audience in a huge way,»
Author: Brian Graden
«In the past, if 'Laguna Beach' was a hit, you wait a few months and put out the DVD and then make sure you've got some information on MTV.com -- but all of that was very ancillary, ... Our proposition is that it's not ancillary. In fact, it's reinforcing, all feeding each other.»
Author: Brian Graden
«[Besides giving viewers a broader look into the moving parts of its shows, the trailers help MTV position its launches as notable events.] We noticed that there's so much competition now, it's as if TV launches are not unlike movie launches, ... As with movie premieres, there's a tremendous amount of money and energy being dedicated to TV debuts.»
Author: Brian Graden
«Wilmer is wired into our audience. His humor, style and approachable personality make this a great fit for MTV,»
Author: Brian Graden
«In the past, if 'Laguna Beach' was a hit, you wait a few months and put out the DVD and then make sure you've got some information on MTV.com - but all of that was very ancillary, ... Our proposition is that it's not ancillary. In fact, it's reinforcing, all feeding each other.»
Author: Brian Graden