Swedish Furniture Giant IKEA.
Date Submitted: 07/01/2003 02:03:49
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o stores over the last fiscal year grew by 1.8 million to 6.5 million.
In conclusion, the world's largest home-furnishing retailer, Sweden's IKEA has been expanding sales all over the world by they national competitive advantage, especial in the increasingly wealthy China. IKEA China main to attract sales as the proportion of China's middle class grows. In the not so distant future the size of China's domestic furniture market will be as big as the whole Europe's.
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