Johnson & Johnson Written Case Analysis.

Johnson & Johnson is currently and has consistently been atop the health care industry for decades. They have been deliberate, thorough, and innovative in establishing an incredible market share nationwide within segments for consumer, pharmaceutical, and professional products. Although they have virtually conquered the United States, they had been struggling overseas and were in need of a change. The international market is very lucrative in the health care industry and J&J needs to …

…the area of expatriate employees. One weakness I noted was that the compensation packages for expatriates had been reduced to cut company costs. In doing so, they have made many of those assignments undesirable and thus do not have the best person for the job. I believe that bulking up those packages would provide the right incentives to get the best employee in their expatriate positions. Dave Denis Written Case Analysis Professor Earhart April 30th, 2002