Is Mcdonaldization Inevitable?
Is Mcdonaldization Inevitable? George Ritzer's, Mcdonaldization of Society, is a critical analysis of the impact on social structural change on human interaction and identity. According to Ritzer, Mcdonaldization "is the process by which the principles of the fast-food restaurant are coming to dominate more and more sectors of American society as well as rest of the world" (Ritzer, 1). Ritzer focuses on four major foundations of Mcdonaldization: efficiency, calculability, predictability, and control. These are the commandments …
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…systems that are constraining and controlling people they can't be creative, they can't be human. The idea is to turn humans into human robots. The next logical step is to replace human robots with mechanical robots. And I think we will see McDonaldised systems where it is economically feasible and technologically possible to replace human robots with non-human robots. Thus escaping from mcdonalization is difficult.
RITZER, GEORGE. "THE MCDONALDIZATION OF SOCIETY"
California: Pine Forge Press, 2000.
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