How does GM beat Ford in China.

Date Submitted: 11/15/2004 07:46:40
Category: / Business & Economy
Length: 2 pages (522 words)
Everyone knows that there is a huge automobile market in China. The prosper economy in China was boosting the future car-purchasing power of many consumers, giving both the business and private cars great opportunity. The whole market is worth billions of dollars every year. Car sales in China should grow 20% annually through year 2010, from 1995's 380,000 cars, and reach 3 million within a decade, estimates LIU Jinghui, an associate at A.T. Kearney in Beijing. For the …
Is this Essay helpful? Join now to read this particular paper
and access over 480,000 just like this GET BETTER GRADES
…and the 5 principles made the local government believed that GM came here not only because of the low labour cost and huge market they could find in China, but also they care about the development of China economy. Least but not last, they were more patient. Patience is a very important aspect in cross-culture negotiations. Yes, every negotiator is somewhat patient. But GM was the most patient one among them. So, they laughed at last.
Need a custom written paper? Let our professional writers save your time.