Cortelazzi Case

Cortelazzi Case What is the single most pressing issue facing Cortelazzi? Why did you choose this? The most pressing issue Cortelazzi faces is ineffective and distrustful Czech personnel combined with problems with domestic - Italian management and its impossibility of permanent serving in Czech republic. Cortelazzi fears the Czech mentality that had been negatively influenced by communism times from which traditional thinking and work motivation has disappeared. Cortelazzi also distrust the Czechs as he had …

…and its possible restrictions to their business operations in this region. By accepting Czech Republic to EU, legislation (together with other sectors) will have to approach, if not match, the EU standards and therefore will offer to competitors attractive conditions. In these terms Cortelazzi group must secure its future market position and enable the involvement of Czech personnel into management decisions, as stated above, in order to maintain or even expand its current market position.