Case study on Asea Brown Boveri regarding control in organisation.
Date Submitted: 09/15/2004 07:49:39
On August 10, 1987, the largest cross-border merger in Europe made history when the two giants of European electrical equipment industry--- Asea AB of Sweden and BBC Brown Boveri Ltd. Of Switzerland--- merged to create Asea Brown Boveri (ABB).
The two men at helm are Percy Barnevik and Thomas Gasser. These men faced the challenge of building a new company on the foundation of two companies that had spent almost a century facing each others as arch
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Hence, lack of direction and personal limitations on the part of the employees may be minimized. Also, top management would be better informed of changes in the environment which the employees may be more aware of, in order for top management to change their strategies if there is a need to. Double loop learning, coupled with ABB's sophisticated organization structure and core competencies, ABB would be able to face any challenges that go their way.
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