Boston Celtics Inc. Case Study
Boston Celtics, Inc. Case Study
Business Strategy Analysis
The National Basketball Association (NBA) is the only professional basketball league in the U.S. However there are 23 franchises (member teams) that are all in competition with each other. Boston Celtics, Inc. is one of the 23 franchises in the NBA. There are, both, high levels of competition and a high level of risk involved with these franchises.
It is hard to enter into this industry due to …
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…investors.
The success of the franchise heavily weighed on the success of the team. With that in mind, the company would seem to be a risky investment. So, they offered more suggestions about how they would keep afloat. They wanted to try a new accounting system, which would cost $220,000 plus an estimated amortization over five-years and annual operating costs. The cost of the new system was extremely high and was therefore not very good information.
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